While email is an easy, quick way to communicate with members of Congress, nothing is better than a face-to-face meeting for getting a message across. Full-time professional advocates, however, never have the time or capacity to meet personally with all of the members they want to impact.
Enlisting the help of the members of an advocacy organization through a lobby day can enhance the efforts of professional staff greatly. A well-organized effort can promote a message to more members of Congress in a single day than most professional advocacy staff can see in a year. Furthermore, members of Congress ultimately get their mandate from their constituents. They strive to be responsive to sentiment in their home districts. They likely will be more receptive to a message delivered by folks from back home than someone working out of a Washington office.
Hosting a successful lobby day involves several stages: