To get noticed or have action taken on the Hill or in statehouses these days takes a determined, coordinated all-out grassroots campaign.
But, building a grassroots organization is not easy, especially when you’re growing it from scratch. That’s something Josh Habursky, founder of the Grassroots Professional Network (GPN) a best practices and networking group for advocacy pros, is well aware of, and has been working to perfect.
Habursky launched GPN just one year ago to fill a “gaping need” for encouragement and training for advocacy specialists – something he became keenly aware was lacking when he began his own advocacy career.
There are no dues, fees, or requirements, Habursky explains. Partnerships with organizations such as CQ Roll Call foot the bill on the events. “There’s no overhead, no staff, and an all-volunteer advisory board “that just wants to get the content out there,” he says.
And despite its limited budget (and the fact that Habursky’s full time job is elsewhere as director of advocacy at the Independent Community Bankers of America), GPN has grown like wildfire.
Here are 11 tips for growing a grassroots organization from the very beginning.